Kaodim has entered into a partnership with Matrix Concept Holding Berhad, an investment holding company with principal businesses in property development and construction. This partnership is mutually beneficial as both companies share the same target audience of homeowners.
Matrix is currently involved in the major development of Bandar Sri Sendayan. This is a first-class self-contained township with integrated residential and commercial developments located within the Greater Klang Valley in Seremban. They have recently launched four major residential developments (Ara Sendayan, Crisantha Resort, Residensi SIGC and Hijayu Aman) in this area with over 1000 units.
As part of this partnership, we will be providing an annual discount voucher worth RM 1000 each to every unit in these developments. Currently, our operations in Seremban are limited. However, through this partnership, we can organically expand our geographical operation to the outer city markets. This also allows us to extend our target demographic to include smaller communities.
As these new homeowners start settling into their new homes, the next thing they will be needing is home services. So, with this in mind, we decided to gift each homeowner a booklet with their year-long vouchers along with their new keys. We also took this opportunity to educate these new homeowners through this booklet about their homes and the services they will be needing. We filled the booklet full of useful tips and hacks for moving, home maintenance and basic home chores. Along with that, we detailed all our top services to help these homeowners decide what is the best service to hire for their needs.
We are excited about all the possibilities this partnership has brought us. We believe in the importance of building great communities and place great emphasis on playing our part to improve these communities. We value this partnership because it allows us to help improve communities and are looking forward to more community-driven partnerships. We are thrilled to be able to help these new homeowners settle into their new homes and the opportunity to bring services to the rest of the Seremban community.